• Lauren St. George

    I’m a creative director, brand strategist, and marketing leader who loves turning big ideas into unforgettable experiences.

  • From Launching Startups to Billion $ Deals - Creative Strategy that Delivers

    I’m a South African by birth, American by choice, and global traveler by design. I work at the intersection of strategy and creativity—part brand strategist, part creative director, part consultant, all around creative problem solver.

    At Accenture, I helped C-suite and senior leaders crack big challenges—from launching new services to landing billion-dollar deals (yep, over $3B and counting). Before that, I ran Fresh, a consultancy for startups and innovation teams, and before that I co-owned a boutique agency that partnered with brands like Coca-Cola, Hershey’s, 3M, Georgia Pacific and Citi.

    I've worked with scrappy startups, bold nonprofits, and Fortune 500 powerhouses across industries and continents. I’ve sat at the table with execs and rolled up my sleeves with designers. Whether it’s crafting a killer pitch, building a brand, or inspiring a cross-functional team, I bring both vision and execution.

    The common thread? Strategic creativity. It drives everything I do—from branding to storytelling to unlocking what’s next.

    Let’s connect—I’d love to hear what you’re working on.

  • Some of the fabulous brands I've had the privilege of working with:

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